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FAQ
Clear Solutions to Your Concerns
Is Mpire Media now Scale House?
Yes, we used to be called Mpire Media, but now we are Scale House.
Does Scale House manage the Social Media pages?
Currently we do not. We leave those branding efforts to your internal team. We can however create content for your organic social media posting. It is also your team’s responsibility to respond to comments and engage with your customers through your pages to give proper brand responses and commitments to your customers. Our job is to generate revenue through paid advertising efforts.
How long has Scale House been in business?
Mpire Media has been in business since 2019. We are proud to say that we have risen to our first $500M in tracked sales before ever running our own paid advertising campaign as all our clients have come from word of mouth and we are very proud of that fact.
What is the recommended ad spend budget?
The more you spend, the faster we learn and can get to your goals. We understand that not everyone has a ton of money to throw at ads. So the minimum we would recommend spending is $2500/mo in ad spend. With our smallest fee of ad buying being $2500, we would need a 2X return on your ad spend to cover our fee plus your ad spend. Breaking even doesnt sound sexy but its a GREAT start because the following efforts will see improvements. Our ad spend budgets can entirely depend on your growth goals, profit margins, amongst other factors we could discuss together to layout a path to success.
Would it be better to just hire someone in house?
It could be if you are looking for an exit with your business soon. Owning your marketing team in house will absolutely increase your business valuation. If you are NOT looking to make an exit soon, hiring our team is going to save you money as a single in house ad buyer would cost you at least $5k/mo for an entry level buyer. For $5k/mo with Mpire, you get a full team of senior level experience. We have industry insights as an agency and agency rep’s at all the major platforms. The same would be for hiring an in house creative team.
Does Scale House offer SEO Services?
Currently we do not. We do however have contracted workers that we trust and could either make that connection for you or we could manage them for you for a cost that would be fair for both parties.
How soon do you expect results?
Our goal is to at least break even for you by the end of our first month working together so that our partnership is mutually beneficial from the start. From there, we can focus on improving month over month and driving scalable profitability. While these efforts do take time, we believe the right strategy can accelerate results without unnecessary delays.
What makes Scale House different from every other agency?
What makes us different is our approach to understanding your customers. Our feedback loop that we formulated. Too many brands focus on surface-level learnings, such as “this worked” or “this didn’t work,” in their respective audiences without trying to understand the why behing each specific creative as to why it did or did not resonate with its target audience. When we can truly understand how to address our potential customers' pain points through purpose-driven creatives, we naturally see better and better conversion rates, more profitability, and more scalable growth!
Will we have a dedicated account manager?
Yes. Not only will you have an account manager, you will have a team hivemind. Each brand we work with gets a designated account “Lead” who is your go to guy. Your team Lead is responsible for your success and satisfaction with our teams efforts. Each lead has supporting roles also dedicated to your account.
Does Scale House manage Amazon Ads as well?
We wish we could say yes as that is currently in our plans to expand into. Currently it’s a game of finding the right experience talent that meets our standards that is holding us back from offering this as a service as we have high standards. When we begin offering Amazon Ads as a service, we will definitely let you know. Soon…